Wednesday, December 10, 2014

Final Assignment 
My expectations as a student in UHD 1301 at the beginning of the semester were actually in the bad side. Since my biggest fear has always been talking in front of people such like in a class where I barely know anyone. I was expecting myself to do bad and end up not passing this class. Even though, those were the worst expectations I was expecting from this course, I still had good expectations. Those expectations were to have a better understanding of the variety of resources UHD offers students. How to get the best out of the time I was going to spend at UHD studying for the career I chose. Overall, the good expectations I had since the beginning were accurately met thanks to the Professor Logan. All of the information being thought to us by him was correctly delivered and understood all the time. The expectations which were not met were the bad ones I had. Of course, those expectations were proven wrong after Professor Logan began teaching the lectures.

Nonetheless, some features I would like to see added to this course is a more broad interaction between students and their way of presenting information to an audience. The way information is presented to an audience affects a lot the way the presenter is being viewed. Having this class work with students learning how to present information is a good way to help them get more prepare of how they should present information out in the real world. From my perspective, everything we did in this class was a great help to get around UHD, being a first time college student. I don't see anything which should be removed from this course. The most positive aspect of the course was having the opportunity to interact with other students who at first I didn't know anything about. Being able to interact with them was something awesome because I had the opportunity to actually work together as a group and get projects done on time. Everyone got to know each other and no discrimination was involved, each person contributed an equal amount of work. The most negative aspect if the course was not being able to have more time in working with our groups and putting more into practice the ability to know how to present information the right way to an audience. In the end, I'm more than thankful for being given the opportunity of taking the course UHD 1301. My opinion is that after taking this course I've actually gained some strategies on how information should be presented and learning to work in groups with people who we have never met before. Last but not least, the ability to get around UHD, know about the resources it offers us and use them wisely.  

Wednesday, November 19, 2014

Social Media Consultation Assignment    
Coca-Cola was founded in 1886 when the curiosity of an Atlanta pharmacist, Dr. John S. Pemberton, led him to create a distinctive tasting soft drink that could be sold at soda fountains. Coca-Cola has the strategy to keep millions of customer with the promotion called “Open Happiness" will be released worldwide. The central message of "Open Happiness" is an invitation to billions around the world to pause, refresh yourself with a Coke, and keep enjoying one of the simple pleasures of life. The "Open Happiness" was seen in the shops, on billboards, television commercials and print advertising along with digital and music components. They use social media sites like Facebook, twitter, instagram, and YouTube. On twitter they have about 2,737,241 followers. They frequently post new promotion and limit time like “open happiness” is relevant for their customers. Normally they put random thing on twitter in order to promote their product. For example, sometime they make advertising with picture and short message of Coca-Cola. Also they use celebrities to promote Coca-Cola and make more famous around the world. They do this certain thing to attract their customer to their company as well.
The brand coca-cola is a soft drink which is the world’s largest beverage company. On Pinterest coca-cola has pictures that show their brand, the shape of the bottle, associate polar bears drinking coke, and shows that coke can bring families together. Red is the dominant color when you think of coca-cola. Pinterest has many different boards with different themes like “Keep Discovering," “Be Together," and “Be Active." On YouTube, they have many advertisements that have celebrities endorsing the product like Penelope Cruz, and athletes like LeBron James. These commercials also have the audience engaged in what the main message is, which is that if celebrities are cool enough to drink coke, I must be to.  Social media is important to the coca-cola business because it helps to inspire moments of optimism and happiness and build their brand.
Coca Cola it’s one of the most recognizable brands in the world. It’s main page on Facebook  has attracted 63 million fans. This has helped them for example to publicize its Olympics and Euro 2012 ad campaigns. Most of the updates this year have been to promote Coke’s polar bear adverts as well as the company’s charity work to help the Arctic.  I believe thanks to they  got a lot of fans they can promote their product . They have created new options as apps , one of them is called ‘When will happiness strike’ that is basically a video reel of its ads and another called ‘Ahh Giver’ that allows users to send a personalized message and a free Coke to a Facebook friend. One of their other strategies,  Coca-Cola also has Facebook pages for its other products such as Diet coke and Coke zero, however these have far fewer fans. But Interestingly, the Diet Coke page has attracted two million ‘likes’ by posting daily updates of fashion content and pictures of the Diet Coke man. The pictures that they they post is about good looking men, showing their muscle. I believe they do that because they want to have more fans for the Diet Coke, and the audience that they are persuading are women. However the Coke Zero page has 4.2 million fans despite the fact that it is generally updated only a few times per month. I believe that is because coke zero’s flavor is better than Diet coke or maybe because nobody likes Diet Coke as much as the others cokes so they don't even have to be updating the page for Coke Zero, and of course they do update daily the Coca Cola page because is where they got more fans and is their main product.
The Coca Cola company through the years of their existence have learn to adapt to the usage of different social medias. When it comes for big companies such as coca cola, instagram is a good source for them to promote their coca cola drinks, and encourage their followers to continues buying their product. As of today, coca cola has 377,771 followers which is a huge amount of followers. Going through coca cola’s instagram pictures for each holiday of the year they come up with the most creative picture one could ever imagine. For example, the one picture that got most of my attention was the one saying, “ GOT AN IDEA FOR A THANKSGIVING DAY BALLOON?” with the central object being a coca cola coke made out of balloons of the exact corresponding colors. Finally, Coca cola created a video of unwrapping a coke destined to be a pre-holiday video making a visual connection to Christmas.

Wednesday, November 12, 2014

Group Progress Report 2
Our group is composed of four members and we divided our role into four parts. We started working on our presentation and so far, Sajni contributed the role of showing the process of how easy it is to illegally download movies by doing the research using iseek.com. Ana has done research using google scholar on how movies get leaked online first. Lissania has the work of conducting research on what is the process and consequences of illegally downloading movies. Joselin has the job of doing research on how movies are easily copyrighted by using www.mass.gov.
We decided to use Google Docs PowerPoint in order for us to work in our presentation together even if we are not together as a group. We can see and also edit each other’s work to improve our presentation and help each other out as well. In our PowerPoint we will add pictures and try to add effects to make our presentation come alive so the audience won’t get bored and will be fascinated and learn something new. In the actual day of our presentation we hope to give out the information in the right way to the audience; leaving them with a little more of information on the topic we chose to do research on. Each member will have their own part with information assigned to them presenting it to the audience when it’s their designated turn.   
The sources that we're using in our presentation contribute a lot on our project. Lissania has used UHD library as a source. She found interesting information. Her role is to find what is the process and consequences of illegally downloading movies. So far she has found that recently, a string of lawsuits have been launched against individual downloaders in a way that has never been seen before. The RIAA (Recording Industry Association of America) had been suing individual illegal downloaders of movies, forcing them to pay a settlement for each individual song or movie downloaded (usually $750 each), with the RIAA choosing the number of songs they want the accused to pay for. If the downloader wants to take the RIAA to court, he or she may end up having to pay even more for each downloaded movie. This information we believe is important because it gives to our project interesting information.
Social Resume Assignment 

Tuesday, November 4, 2014

Blog Assignment 7: Privacy Scavenger Hunt
Senator Rockefeller Questions Whisper About Privacy Practices : The Senator Rockefeller has asked the Whisper company which is an app for iOS and Android phones questions concerning their privacy practices and policies. They have said they respect the users privacy and their desire to not be tracked. In the other hand, the Guardian revealed on how the whisper does in fact track the users messages and specifically gives out the precise time and location of the message. From my view of point, now a days we as the users of different apps are not 100% secured of not having the apps tracking what we post. Even if the app ensures the users they respect the privacy settings they have.
FCC Levies $10 Million Fine Against Carriers for Breach of Consumer Privacy: The Federal Communications Commission  gave a fine up to $10 million to TerraCome and YourTel American phone companies. The fine was given to them for storing their customers private information on unprotected internet servers where anyone around the world can access it. Also, in the last month the FCC made a settlement with Verizon reaching $7.4 million over privacy violations after they released consumer call information to the National Security Agency. These companies try to be sneaky into not wanting the FCC to know they're putting the customers private information in the internet where millions of people can easily have access to it. In my opinion, I find this to be violating the customers privacy and agree with FCC to fine them with that huge amount of money.
EPIC Urges Department of Transportation to Protect Driver Privacy: The website EPIC has sent detailed comments to the National Highway Traffic Safety Administration urging them to protect drivers privacy the technology called vehicle-to-vehicle also referred as to V2V. This V2V technology allows drivers letting them know about impending crashes by warnings through transmitted data between vehicles. EPIC is urging the National Highway Traffic Safety Administration to do a more detailed assessment of the privacy and security of the V2V communications. Asking to have complete anonymity, to not collect personally identifiable information without the written authorization of the vehicle owner, make sure no data is store in no way, to adhere the Consumer Privacy Bill of Rights, and lastly to require an encryption of the V2V communications. After looking at this article I find this to be the right way of demanding the NHTSA to make sure the vehicle owners information is protected and giving them complete privacy. 

Tuesday, October 14, 2014

Group Progress Report 1
Our group is composed of four members. As of now, we split the work up, and each of us has an assigned, specific role. Our project topic is centered around the idea of movies. Joselin Santos has been assigned the role of doing research on how movies are easily copyrighted. Sajni Bhakta has the role of searching how easily it is to illegally download movies. Lissania Alarcon has the work of conducting research on what is the process and consequences of illegally downloading movies. Last but not least, Ana Villasana has the role of searching up on how movies get leaked online first.
Specific research that we will be doing is using articles and journals that relate to our topic. One article we found was about Copyright Laws for Movies, and it talks about what copyright is, what triggers copyright protection, how if a movie is produced, it gets leaked right away. It also talks about authorization, and if you want to state that your work is your own without anyone getting it, then you have to claim it’s yours. It gives a lot of information like the consequences you will face if you copyright someone else’s work and if you get caught, you can be fined with about $150,000. It also explains to us the laws, and expectations, what pirating is and what it does, and fan fiction, and stealing other people’s work is not right or fair because they worked hard to produce or make it. They also talk about how they prevent copyrighting and protect the owners work. The legal boundaries of how much work can actually be considered fair to use.

Sources we will be anticipating to use are the UHD database web site, the library’s web site, and basically anything interesting we can find online that relates to our topic. For example, we will be using educational web sites so we can have factual information like iseek.com, google book search, and google scholar. We hope to use educational web sites because those are the sites that will give us factual information and more details we can use to put together our project.

Friday, October 10, 2014

Blog Assignment 5: Project Gutenberg & Creative Commons
3 Images
Television
Internet

Telephone





















3 Books

Othello by William Shakespeare
http://www.gutenberg.org/ebooks/2267
The formats are HTML, EPUB, and Kindle without images which this book can be read in any mobile device, iPod Touch. 

The Tragedy of Romeo and Juliet by William Shakespeare 
http://www.gutenberg.org/ebooks/1112
The formats are HTML, EPUB, and Kindle which this book can be read in any mobile device.

The Raven by Edgar Allan Poe 
http://www.gutenberg.org/ebooks/1065
The formats are HTML, EPUB, and Kindle. It can be read in mobile devices, Windows and Mac Desktops.